All Motorcycle Riders Must Wear Helmets - Honda (c.1970)

Flyer1970sInnovation and Technology
Written By Zara Picken

Year: c.1970

Format: Flyer

Illustrator: Uncredited

Client: Honda

Details: This flyer advertises the Honda Original Helmet. The title at the top translates as “Helmet Declaration: All motorcycle riders must wear helmets”. It uses images taken from a Japanese TV advertising campaign. The logo on the reverse side was used between 1968 and 1973. The artwork is uncredited.

Zara Picken
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